Idiots at work

When your own personal world is in turmoil, the last thing you’d want to think about is “another political suicide” attempt or whether some third rate politicians felt they should re-hash the same drama every decade or so.

Still, apa nak jadi ni aa?

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Ms JazzmaTazz had listed down her job description and I was nodding in agreement on most of the points. I still fail at the ‘always smile’ part, though. Heh.

For me, being in this line of work is way much harder than being a journalist. With your press credentials, you can stalk people, sulk when the people you’re aiming to get comments from flee the scene and generally be a pest at functions. On the other hand, the comms person will need to be the one pacifying the press cor or, worse yet, smile and offer them coffee when you know they’re cagey and not very cooperative.

Last week, I came across a short sales pitch of one so-called communications services provider which left me exasperated and I lost the remnants of any respect I had for the company’s representative I had the “fortunate” luck to meet with.

When you have good people and good products, you don’t need to go in a VERY roundabout way promoting them. Concise, short sentences containing all the details will do. Simple is best anyway, kan. When you use long winded sentences, you might confuse people, and yourself.

Maybe that’s why I suck at writing long speeches. Tak reti nak goreng banyak-banyak.

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On the subject of idiots, I kinda like these:

Life is a tale told by an idiot – full of sound and fury, signifying nothing.
William Shakespeare

To generalise is to be an idiot.
William Blake